A picture is worth a thousand words!

 by Steve Brown


Are you using presentation software for your sermons? Visuals are important in worship because they help your members and visitors absorb and remember what you are saying.

Have you ever wondered why some adults are getting more out of, and enjoying, the children’s message more than the sermon? It’s for the same reason. Typically children’s messages employ pictures or props, and we often involve the children by asking for questions and participation during the message.

There is a theory known as the “cone of knowledge” which states the following:

People generally remember:

90% of what they Do as they perform a task
70% of what they Say and Write
50% of what they See and Hear
30% of what they See
20% of what they hear
10% of what they read

If you don’t use projection software for imagery during your sermons, or props, or videos, then you might be limiting yourself to a 20% retention level. Consider using the five senses that God gave us. You can easily jump to the 50% retention level by using visuals.

You can even jump to the 70% level by getting your people to “journal” or take notes. Our Pastor had a unique way of doing this. He sometimes included a fill-in-the-blank style note sheet in the worship bulletins that us worshippers would use to follow along with the sermon. As we listened, we would try to fill in the blanks on the note sheet. As a pew dweller; I have to tell you that this works.

Why not consider some of these suggestions in your preaching and scripture reading? You don’t need to do it every Sunday, but use these techniques whenever you feel that additional information can be conveyed. Your congregation will more than likely enjoy your added effort.

The easiest way to obtain good quality graphics is by simply doing a Google Search, but change the default search criteria from “WEB” to “Images.”


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